Optimise your digital sales and marketing strategy

Traditional sales and marketing strategies are rapidly becoming outdated. Digitally driven sales and marketing models must evolve to better engage and address tomorrow’s customer needs.

Duration time – 2 hour 23 minutes

Available online for 90 days to enable completion of your business plan

A hard copy of the module presentation, data and business planning templates are available to download

£195.00 + VAT

Optimise your digital sales and marketing strategy

Click to watch our introduction

On completion of this module you will be able to:

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Create an outline digital sales and marketing plan for your future business; focusing on improving customer engagement and retention

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Utilise real-time data to improve your target customer outcomes

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Identify your new customer journey

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Personalise your customer experience

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Build a ‘smart brand’

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Elevate your customer experience – build lifetime customer value

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Improve your cross-channel market penetration and engagement

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Integrate AI tools with module data analytics; create and personalise business planning scenarios for your business

What our clients say...

“CBG has thoroughly researched the industry and does an excellent job of getting through such a vast subject. Full of good ideas and interesting anecdotes, they are well worth leaving the shop for! CBG is an authority on all aspects of business and I can only recommend that all forward-thinking business owners take advantage of their considerable experience and knowledge ”
Founder and Director, Cheshire
Horticulture and Garden Supplies
“CBG has thoroughly researched the industry and does an excellent job of getting through such a vast subject. Full of good ideas and interesting anecdotes, they are well worth leaving the shop for! CBG is an authority on all aspects of business and I can only recommend that all forward-thinking business owners take advantage of their considerable experience and knowledge”
Founder and Director, Cheshire
Horticulture and Garden Supplies

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